Party Over Here….The Chinese Music Business

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Beijing music promoter Ed Peto posted a superb article on OUTdustry a few days ago that dissected the way the Chinese music business develops hot new artists.

They don’t.

A&R, Chinese Style

They use homemade monitoring systems to identify the songs that are getting the most play and illegal downloads on the Internet. When they see that they already have a hit on their hands, they swoop in, sign the artist, and promote the hell out of the ringtones.

Ed believes, with some justification,…

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