TOPSPIN: Marketing with Data

ShareThis

topspinmedia

I was honored and excited to present on the topic of Managing, Measuring, and Marketing with Data for the MidemNet Academy last week in Cannes, France. I crafted the presentation to be more of an educational tool, which shares data from our Topspin direct to fan marketing campaigns and related best practices. There are links in the presentation to other resources and third party sites that are pertinent to the topic of marketing artists with data. Many thanks to Adam Bates and Vivek Agrawal on the Topspin team who mined all the data in this presentation.

The full presentation in its slide form is below. It reads better in full-screen and even more so if you download it in Powerpoint or PDF…..